Articles by Robert L Moment on ArticleSnatch

Articles by Robert L Moment on ArticleSnatch

Below are the most recent articles from Robert L Moment. For more of articles by Robert L Moment please use the link above. When you write a great release announcing a new service , products or a new direction and if positioned properly, chances are good that a reporter will pick it up and run a story on you.

Did you know that the media finds a large percentage of their story ideas on the Internet ? Writing a good press release will answer the 4 W's , Who, What, Where, When , and Why in the content of the press. Have a strong headline that will grab the attention of the journalist. It is important to have your keywords in the headline. Don't write the press release trying to sell your products or services. Your goal is to educate the journalist because they tune into one station which is What's In It For Me (WIIFM) and their target audience/readers.

Fri, 30 Mar 2007 00:00:00 0400Article Marketing Is The Key To Building Targeted Website TrafficIn today's increasingly Internet driven global marketplace, it is essential that you have a Web site that not only helps to sell your products and services, but that is also highly visible online. Studies indicate that your Web site ranking on search engines such as Yahoo! and Google can literally make or break your business and can make a million dollar difference in your profits. Therefore, in order to be a success online, you must be diligent in your online marketing efforts.

Online marketing relies largely upon the use of keyword rich SEO (search engine optimized) articles to inform search engines as to the content and purpose of your Web site. SEO articles are generally about 500 words in length and include specific keywords at least once in every paragraph of the article. By including as many SEO articles on your Web site as possible, each with targeted keywords relating to your business, you increase your chances of driving traffic to your site.

How SEO Works

SEO relies upon proprietary algorithms that each search engine (such as Google and Yahoo!) designs and implements.

Fri, 30 Mar 2007 00:00:00 0400How To Win Federal Contracts By Selling To Smartpay CardholdersDo you sell products or services that are priced under $25,000? Selling to Federal Government credit cardholders (SMARTPAY) is a hidden secret.

Federal contracting opportunities under $25,000 are not advertised. Contracts under $25,000 present special opportunities for small businesses. To PLAY in this federal credit card game businesses MUST have a merchant account. Federal agencies save money when they make small purchases using credit cards. Federal end users with purchasing power generally purchase products and services from small businesses in there local market. Selling to credit cardholders is one of the quickest ways to accelerate your success to winning a federal contract.

Independent professionals and small businesses who build solid relationships , market products and services as a customized solution and keep in touch throughout the fiscal year can consistently win federal contracts.

Federal contracts (Micro purchases) $2,500 or less federal buyers may purchase from any small business without comparison shopping.